TY  - JOUR
AU  - Chico-Jarillo, Tara M.
AU  - Crozier, Athena
AU  - Teufel-Shone, Nicolette I.
AU  - Hutchens, Theresa
AU  - George, Miranda
PY  - 2016
TI  - A Brief Evaluation of a Project to Engage American Indian Young People as Agents of Change in Health Promotion Through Radio Programming, Arizona, 2009-2013
T2  - Preventing Chronic Disease
JO  - Prev Chronic Dis
SP  - E23
VL  - 13
CY  - Centers for Disease Control and Prevention, Atlanta, Georgia 30333, USA.
N2  - Young people can be valuable motivational resources for health promotion. A project implemented from 2009 through 2013 in a small American Indian community in northwest Arizona recruited American Indian young people aged 10 to 21 as agents of change for health promotion through radio programming. Thirty-seven participants were recruited and trained in broadcasting and creative writing techniques; they produced and aired 3 radio dramas. In post-project evaluation, participants were confident they could influence community behaviors but thought that training techniques were too similar to those used in school activities and thus reduced their drive to engage. Effective engagement of young people requires creativity to enhance recruitment, retention, and impact.
SN  - 1545-1151
UR  - http://dx.doi.org/10.5888/pcd13.150416
DO  - 10.5888/pcd13.150416
ER  - 
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